Custofy Consulting reveals the truth about your service through professional mystery shopping and customer experience audits.


Custofy Consulting was founded in Brisbane to solve a problem we saw repeatedly: businesses didn't truly know how their customers experienced their services. We built a team of trained mystery shoppers to provide the real feedback that drives meaningful improvement. Today, we help restaurants, retailers, gyms, salons, healthcare clinics and more, across Australia see their business through their customers' eyes.
Our small, focused team brings expertise in customer experience evaluation and service quality auditing. We're committed to delivering honest assessments that help businesses improve.

Founder & Lead Mystery Shopper
Laura founded Custofy Consulting to help Brisbane businesses understand their real customer experience. She leads mystery shopping evaluations and ensures every audit delivers actionable insights.

Mystery Shopper & Service Evaluator
Our trained evaluator conducts anonymous visits across retail, hospitality, and healthcare settings. They assess customer journeys with attention to staff behaviour, brand standards, and service consistency.
Real results from restaurants, retailers, and service providers who've improved their customer experience with Custofy Consulting.
Custofy's mystery shopping revealed gaps in our staff training we didn't know existed. Their detailed report helped us fix service inconsistencies across all locations.

James Morrison
Owner, Casual Dining Restaurant
The audit was thorough and the recommendations were practical. We implemented their feedback on cleanliness and customer greeting protocols. Our satisfaction scores improved noticeably.

Michelle Chen
Manager, Retail Store
We needed an honest assessment of our customer journey. Custofy delivered exactly that. Their report was eye-opening and helped us prioritize improvements that actually matter.

David Patel
Director, Hospitality Venue
As a growing café chain, consistency across locations was critical. Custofy's multi-location audits showed us exactly where our standards were slipping. Worth every dollar.

Sarah Williams
Founder, Café Group
Their mystery shoppers were indistinguishable from real customers. The scoring breakdown helped us understand our performance against actual industry standards, not just our own assumptions.

Robert Thompson
General Manager, Fitness Studio
We work in healthcare where patient experience is everything. Custofy's clinical approach to auditing gave us concrete data to present to our team. Highly valuable for our accreditation process.

Dr. Amanda Foster
Practice Owner, Medical Clinic
We measure what matters. Anonymous visits, detailed scoring, and actionable recommendations that drive measurable improvements across your business.
100%
Anonymous evaluations
5
Step structured process
50+
Assessment criteria
7
Industries served
Get in touch with Custofy Consulting to discuss how anonymous evaluations and detailed insights can strengthen your service standards and drive customer satisfaction.